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Frequent Feeder

Buy any dog or cat food and get 15% off your next month’s food purchase!

  • • Includes wet and dry food across any brand
  • • Redeem 15% off dog & cat food as many times as you like in the redeeming month
  • • Your saving will automatically apply to your Friends For Life account

Find out more


Member Tiers

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Silver Gold Platinum
Points earned per $1
10 points
12 points
14 points
Points to redeem $10 loyalty credit
Yearly spend
Up to $550
$550 - $1,100
Over $1,100

Updates to Friends for Life ​​

As of 15 October 2021, we will be discontinuing some benefits previously marketed in the Friends for Life loyalty program. The benefits that will be discontinued include annual gift vouchers on the anniversary date of membership and sign-on benefits free dog walking, free DIY dog wash, free nail clip, 20% off food voucher, free weight and nutrition check at Greencross Vets, Hanrob Pet Hotel benefit, deluxe grooming upgrade, free dental check, discount voucher for bedding and housing and free pet ID tag. ​ Any benefits earned by Friends for Life members up to 14 October 2021 will remain active on the member’s account for the duration of their eligibility.

From 6 December 2021, customers will have 28 days to activate and use the $10 Loyalty Reward voucher from the date that the voucher is issued, and the voucher must be activated before it can be applied online and in-store. You can activate the voucher by clicking on the activation link in the email, or in the My Account section, or by contacting our customer service team.

Please refer to our full terms and conditions for more details.